Boni Trade OS
AvailableRun the brand-to-distributor-to-retailer chain from one operating record.
Boni Trade OS connects brands, distributors, field teams, retailers, inventory, orders, schemes, claims, delivery, and accounting evidence in one operating chain.
For: Brands, distributors, wholesalers, field sales teams, retailers, HORECA suppliers, and business buyers.
What the product connects
One operating record across the workflow
Brand
Products, variants, channel offers, schemes, distributor coverage, and network-level exceptions.
Distributor
Receipts, stock, retailer orders, dispatch, delivery, collections evidence, claims, and daily work.
Retailer or buyer
Own pricing, repeat baskets, substitutions, delivery status, invoices, returns, and issues.
How it works
Start from the trade process that already exists.
The first useful rollout is a bounded operating chain, not a multi-year replacement project.
- 01
Map the channel
Define the brand, distributors, locations, retailers, field roles, and commercial relationships that belong in the first rollout.
- 02
Load products and opening stock
Bring products, variants, packs, channel offers, and current stock from controlled files or approved system exports.
- 03
Run primary receipts
Record the brand-to-distributor order and confirm goods received so the distributor stock position changes once.
- 04
Run secondary orders
Capture retailer or business-buyer demand, apply the right offer, reserve stock, and preserve the responsible seller.
- 05
Track fulfilment and trade work
Move accepted orders through allocation, dispatch, delivery, returns, schemes, claims, and collection follow-up.
- 06
Reconcile the outcome
Send financial evidence to the accounting layer and review fill rate, stock risk, overdue work, claims, and repeat demand.
Product scope
What the product covers.
Product families, variants, packs, channel offers, and price provenance.
Brand, distributor, location, retailer, HORECA, and field-team operating roles.
Primary receipts and one-tap goods-received updates to distributor stock.
Secondary retailer orders with inventory allocation and guarded lifecycle states.
Distributor and location stock views with freshness and exception cues.
Trade schemes and claims with sponsor, target, evidence, and status.
Controlled catalog and stock imports with preview, validation, and replay protection.
Accounting-ready delivery, claim, payment, and reconciliation references.
Optional Bino demand, buyer, and distribution entry points over stable product contracts.
Start with a defined operating scope.
Each rollout names the workflow, participants, source records, owner, success measures, and the parts that remain in existing systems.
DMS is one workspace, not the whole product
The distributor view covers stock, orders, retailers, schemes, claims, and daily exceptions. Trade OS also preserves the wider channel and brand relationship.
No distributor bypass
Retailer relationships, prices, stock, and fulfilment stay attached to the legal business responsible for them. A network view does not merge participants into one tenant or book.
Accounting stays authoritative
Trade OS records operational trade state. Posted invoices, tax, payments, outstanding balances, and accounting corrections belong to the accounting system.
Rollout scope is explicit
A first rollout names the market, product set, participating distributors, current data sources, operating owner, acceptance measures, and decision date.
Proof
Already running for customers.
Supply and procurement
Using Bino Supply for category procurement and distribution
Category supply becomes easier to discover, compare, activate, and measure
Read the customer storyTechnology teams
Building a custom AI-native operations layer with Boni APIs
Product surfaces and APIs support the same customer and supply workflows
Read the customer storyConnected products
Use it alone, or connect the next part of the operation.
Bino
Add buyer demand, retailer entry points, product discovery, and local distribution where the rollout needs them.
Explore Bino for businessBow Chat
Keep order questions, distributor follow-up, field conversations, and customer communication tied to owned work.
Explore Bow ChatBoni operating layer
Connect tasks, CRM, time obligations, accounting evidence, payments, and approvals without duplicating their source records.
See the operating layerQuestions
Common questions
Is Boni Trade OS a distributor management system?
It includes a distributor management workspace, but the product is broader. It also connects the brand, stockist, field team, retailer or business buyer, fulfilment, schemes, claims, and accounting evidence.
Does a distributor need to replace its ERP immediately?
No. A first rollout can start from current CSV or spreadsheet exports and add integrations later. Trade OS owns operational trade state while the accounting system remains the financial source of truth.
Can distributors set their own retailer prices?
A brand can provide suggested offers while an authorised distributor can manage its retailer offer when the commercial policy allows it. The applied price and source stay traceable on the order.
Is this available as a self-serve product?
Trade OS is in production and available now. Boni sets up the territory, product set, participating distributors, operating owner, and review cadence with you before the first live order.
Start with one bounded workflow